Hype worked with Ink to launch their L2 chain with interactive storytelling, visuals, and community campaigns. The challenge was creating a unique identity and space where users could have fun while being onchain. To achieve this we developed the DeFi Academy concept and built custom engaging legacy tools that enabled Ink to bring DeFi to the masses.
BRANDING
COMMUNITY
CONTENT
CAMPAIGNS
DEVREL



100K+
FOLLOWERS & COMMUNITY MEMBERS
3
COMMUNITY
ENGAGEMENT CAMPAIGNS
ENGAGEMENT CAMPAIGNS
30+
CREATIVE EXECUTIONS

1M
IMPRESSIONS
90K+
DEFI ACADEMY PARTICIPANTS